Toolkit: Content Analysis

  • Klauss Krippendorff, “Content Analysis,” in Eric Barnouw, George Gerbner, William Schramm, Tobia L. Worth, and Larry Gross, eds., International Encyclopedia of Communication 1 (Oxford University Press, 1989): 403-7.
  • Klaus Krippendorff, Content Analysis: An Introduction to its Methodology (Sage, 2013).
  • Philipp Mayring, “Qualitative Content Analysis,” Forum: Qualitative Social Research 1:2 (2000).
  • Rico Neumann and Kevin Coe, “Using a Mixed Approach to Content Analysis: The Case of Apologetic Rhetoric in the Modern Presidency,” in Angharad N. Valdivia, ed., The International Encyclopedia of Media Studies (Wiley, 2014) [available electronically via The New School Library].
  • Pew Research Center, “Content Analysis.” Nancy Green Saraisky, “Analyzing Public Discourse: Using Media Content Analysis to Understand the Policy Process,” Current Issues in Comparative Education 2015): 26-29.
  • Gillian Rose, “Content Analysis and Cultural Analytics: Finding Patterns in What You See,” Visual Methods: An Introduction to the Interpretation of Visual Materials, 4th ed. (Sage, 2016): 85-105.

Image: Kyle Bean